Material Category: Mercadotecnia
Inderscience Publishers: International Journal of Business Competition and Growth: Table of Contents Table of Contents for International Journal of Business Competition and Growth. List of articles from both the latest and ahead of print issues.
- Competitive intelligence, market ambidexterity, and SMEs' performance: the role of firm characteristicsby Gloria Kakrabah-Quarshie Agyapong on October 14, 2024 at 7:00 am
International Journal of Business Competition and Growth, Volume 9, Issue 1, Page 79-106, January 2024. <br/>
- Scale development of digital customer engagement effectiveness: a game-changer for online retailers in Indiaby Monika on October 14, 2024 at 7:00 am
International Journal of Business Competition and Growth, Volume 9, Issue 1, Page 61-78, January 2024. <br/>
- Effectiveness of social media marketing in the enrolment of management students in college and university: an exploratory studyby Pabitra Kumar Sahu on October 14, 2024 at 7:00 am
International Journal of Business Competition and Growth, Volume 9, Issue 1, Page 30-42, January 2024. <br/>
- Social media marketing in the Himalayas: an examination of its influence on tourist decision-making in Himachal Pradeshby Arun Singh Thakur on October 14, 2024 at 7:00 am
International Journal of Business Competition and Growth, Volume 9, Issue 1, Page 43-60, January 2024. <br/>
- Mapping the research landscape of Fintech drivers: a bibliometric investigationby Mamta Aggarwal on October 14, 2024 at 7:00 am
International Journal of Business Competition and Growth, Volume 9, Issue 1, Page 4-29, January 2024. <br/>
International Journal of Business Competition and Growth